Q&A With Joonil Park of REV'IT! USA
With The One Motorcycle Show Year 15 on the horizon, we asked REV'IT! USA Senior Brand Manager Joonil Park a few questions about what show goers can expect out of the DIRT 2 Luxury ‘quintet’ partnering for Year 15!
Why the magic of a shared space?
I’ve been coming to One Moto since 2017, and if there’s one thing I’ve taken away from each year is the sense of community and shared culture in the PNW. We think capturing the best of that means the brands involved need to collaborate and represent that same energy of partnership. There are actually 6 brands this year that make up our team up: REV'IT! USA, SW-MOTECH USA, MotoCorsa, Vahna magazine, Ron Tonkin Gran Turismo Ineos Grenadier and Poler.
"DIRT 2 Luxury" (the official project name) is a play on our "Dirt to Luxury" (like 2 Fast 2 Furious) booth last year. It’s a collaboration of like-minded companies that are trying to present what the PNW off-road community is really passionate about, and elevating the show experience to a premium level.
What can people expect at the show from y’all?
We’ve got a few customized ADV and Scrambler Ducatis, a super-exclusive Ineos Grenadier, a Poler campisite installation, SW-MOTECH gear van with luggage displays, and the debut of the REV’IT! Rally Van with some of our latest Urban and DIRT Series gear for showgoers to check out.
We are also doing a giveaway of prize packages. 10 winners will win a kit made of the all-new REV'IT! Dirt 4 riding gloves, a sweet MotoCorsa sweatshirt, an SW-Motech Drybag 80, and Poler camping goodies. Sign up for the giveaway will exclusively be at our booth and select One Show channels (like the link at the bottom of this blog), with winners being drawn and announced on the @revit_urban Instagram April 30th.
The One Moto Show DIRT 2 Luxury prize kit giveaway is April 19-21 only! Enter to win one here or at the DIRT 2 Luxury event booth!